And you didn’t even know it
Sometimes when you’re looking for ideas to blog about you can search and search and seemingly nothing with come to you.
If you’re a business owner you may get the feeling that you’re hitting on the same topics over and over again. It’s possible that your readers are looking for a different perspective to change things up on the themes you cover with your blog.
There is good news for you, blog writer!
You have a wealth of insight and knowledge available at your fingertips. And the best part is that these resources are likely to be anxious to contribute and help.
You just have to ask…
Employees and Co-workers
When it comes to writing blog content that your audience finds engaging, you likely have some great resources in the employees and co-workers working right beside you in your office.
Stop by the office of your merchandiser and ask them about upcoming trends this season. Ask them for their thoughts and insight into what is happening in the industry.
Use their information in your posts and give them full credit.
Offer to write the content for them so they don’t have to feel obligated to sit down and feel pressured to churn out great content. Ask them for their thoughts on various topics you think your audience will find interesting and take notes. Then gather the best thoughts and put them in a blog post.
If you have other guides and hunters on your staff then ask them about their top five tips for the upcoming season. Ask them if they are going to try any new techniques this season.
Find the interesting things that you and your readers are curious about.
Ask your secretary for advice on topics. Don’t be afraid to ask any questions. People will often surprise you with their unique perspective on life. You’ll probably learn something and that extra knowledge will translate into some killer blog content.
Ask your employees and co-workers for their insight. You’ll gain killer blog content and probably learn and grow closer to those you work with daily.
Most people go to their family for advice on happenings in life.
If we’re looking for advice on love, loved lost, how to shoot a free throw, how to purchase a house, or what to do when the baby starts crying, parents are likely the first place most go to find answers.
It’s no different when it comes to blogging.
Your parents can offer sound insight into the questions you have about certain topics you blog about. Perhaps you need a different perspective on what’s happening with the Department of Natural Resources – your mom or dad may have the perspective that can connect with another part of your audience – one that you can’t reach simply because of your unique outlook on life.
Also look to your siblings and kids for insight. Every one of us grows up in different worlds and each of us has a different perspective on reality. The more you can use several perspectives to form a consistent stream of communication the better you’ll be able to bring in lots of people to see things as you see them.
And don’t forget about significant others.
They usually (99.9% of the time) have the correct perspective and will often knock some sense into your argument.
When I need an honest perspective on something I’m having trouble writing about I’ll often ask one of my close friends.
I have a small group of friends that I trust to give me honest feedback no matter what the subject. I don’t have to worry about either of us getting angry for a response because it’s expected that we’re all adults and can take any criticism or feedback that comes.
Sometimes it’s good to be told that you’re an idiot.
And on a good side of friendship, you can ask your friends for their insight into topics you’re writing about. Find friends that have careers in different or similar fields and ask for their take on the topic. You will probably find some interesting perspective you can use in your next post. And some of your readers will probably relate to what your friends are discussing.
Clients and Business Partners
Clients are often a great perspective for blogs.
It’s very beneficial to write about the relationships you have with your clients – good and bad. You can have your clients write their own posts, you can write case studies revolving around your clients and you can ask clients for their perspectives on certain industries.
If you have a client that specializes in a certain area of hunting, ask them for their insight on certain topics as it pertains to topics you’re interested in writing about for your site.
The more you can engage your existing clients, the more your future clients will want to do business with you.
People want engagement. Give it to them.
Do a little searching around your world and you’d be surprised at the knowledge you’ll find right in front of you.
The people you see and interact with every day are full of great ideas and insight. Give them a chance to share it with you by asking for their opinions on topics. It’ll make for great blogging content and you’ll probably form some great and more meaningful relationships as a result.
Have you ever sought out insight for the topics you blog about with your co-workers, family or from others in your life?
Please share in the comments.
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