Essential Hunting Industry Stats
One of the things all business owners do when thinking of starting and expanding their business is to research their industry and niche…
It’s not always easy to find information. It also takes a lot of time.
Here I have done some of the work for you if you’re looking for stats, resources, and information on the Hunting Industry.
The content collected here is as up to date as I could find as of the publishing of this article.
I hope this helps you with your research for your hunting business.
If you know someone who would find this information valuable please share it with them. You are welcome to share all of the content on this site.
Last Update – Nov. 2009 – Thanks to @BobbyFreeman for some great additional info
Hunting Industry Stats
Industry Stats
$22.9 Billion+ - Hunting expenditures (Source)
1 million – Near the number of jobs as a result of the Hunting Industry (Source)
$2,000 – Amount per hunter spent on hunting each year (Source)
$10.7 Billion – Hunting equipment expenditures (Source)
12.5 million - People 16 years old and older enjoyed hunting a variety of animals within the United States (Source) Down from 14 million in 1996 (Source)
10.7 million - Big Game Hunters (Source)
7.2 million - People hunting on private land only (Source)
91% - Male hunters (Source)
25% – Hunters age 35 to 44, the largest group (Source)
Hunting Web Stats
16,000,000 – Search results for “hunting” on Google (Source)
4th Quarter – Top quarter of the year for “hunting” as a search term (Source)
11,100,000 – Approximate search volume for the term “hunting” per month (Source: Google Keyword Tool: Type in ‘hunting’)
October - Highest Search Volume Month (Source: Google Keyword Tool: Type in ‘hunting’)
Huting - Top misspelled keyword with 18,100 searches per month (Source – KeywordSpy)
$0.80 – Estimated Average Cost Per Click for the term “Hunting” on Google AdWords (Google Keyword tool)
110 – PPC Advertisers for the term ‘Hunting’ (Source – KeywordSpy)
450,000+ – Facebook users with “hunting” as an interest (Source: Facebook Advertising Page – Password Protected)
100,000 – YouTube videos that appear for the search term “hunting”
HuntingNet.com vs. Peta.org (Source)
53,000 - Results on Technorati for ‘Hunting’ (Source)
17,500+ Twitter followers of @BullsandBeavers: Chris Burget is the top Hunter (by number of followers) on Twitter (Source)
Hunting Industry Resources
HuntingNet.com – The largest hunting Website on the Web (Source, Source, and Source)
DNR Directory (Bottom of the Page – Courtesy of HuntingResource.com)
Hunting (Wikipedia.org entry)
Hunting E-Commerce
Hunting News
Hunting News – News on Hunting continually updated from thousands of sources around the net.
Hunting.Alltop.com – All the Top Hunting News
Hunting Blogs
The Original HuntingLife.com Blog
Whitetail 365 (Field and Stream has some of the most popular hunting blogs)
Hunting Periodicals
Hunting Shows
Hunting Communities
Hunting Forums
Jesse’s Hunting & Outdoors Forum
Hunting Industry Information
HuntingNet’s Hunting Business Directory “Find and contact almost every Hunting related business you can imagine”
2006 National Survey of Fishing, Hunting, and Wildlife-Associated Recreation
National Survey of Fishing, Hunting and Wildlife-Associate Recreation by State
Interesting Study on Baiting [The Effects of Baiting on Deer Hunting in Wisconsin .pdf]
Find hunting and fishing trips
As I mentioned before, if you know anybody who would benefit from this post please share it with them.
That’s what the Web is all about. 
Things to Share in the Comments
Success Rates (If you’re an outfitter, public land hunter, private land hunter, etc.)
Do It Yourself Success – Best places for do it yourself hunters (Example: Do It Yourself Elk Hunting – #1 Colorado)
Hunting License Draw Odds – Both by State and by Game (Example: Wyoming Odds)
Related posts on the Web
49 Amazing Social Media, Web 2.0 And Internet Stats
7 Ways to Be Worth Following on Twitter
Related posts on Hunting Business Marketing
Keep Your Hunting Website Simple
Paid vs. Natural Traffic: It’s like Baiting vs. Funnel Hunting for Deer – Part 1
5 Examples of Hunting Businesses that Get It
image credit: Zest-pk
Very cool blog, with a lot of great information! I will visit often!
Dave – Great list of info that was useful for a presentation I did yesterday. I appreciate your blog and the insights you are providing. The web is THE tool that will accelerate the growth and more importantly the hunter-industry relationship, something that is needed.
I saw it in the Outdoor world (skiing, camping, climbing, etc) when that industry started to embrace online retail around 2002-2004 and now social and online media (2008ish).
Again, thanks for the resource of this post but also for your blog and comments.
Kendall
@Kendall – I’m thrilled this post helped you with your presentation.
I think the hunting industry is coming around – lots of hunting blogs, hunters on Twitter, etc.
Awesome resource, Dayne. I agree – hunters are beginning to really embrace the web…I think especially in the last 3-4 months, it seems to me that hunters have exploded onto the web in search of ways to satisfy their craving for hunting knowlege as well as entertainment.
@Tom – I’ve seen the same thing. Lots of new hunters visiting sites and lots of new hunting sites popping up. It’s great!
Hi Dayne,
Great info. Very informative and looking forward to using some of your stats and following you on twitter.
Best,
Chris
[...] Web statistics for the hunting industry are huge and the benefits of having a Web presence are simply too great to ignore anymore for [...]
Thank you Dayne for sharing this GREAT info resource with all of us. We have three hunting product patents that we want to license and this is a very valuable resource for us to license the patents.
I cannot thank you enough.
You are very welcome, Claudia. I’m glad it helped.
Leave your response!
Login Status
Topics
Archives
Conversation
Recent Posts
Most Commented
Most Viewed
Hunting Business Marketing by Hunting Business Marketing is licensed under a Creative Commons Attribution 3.0 United States License.
Based on a work at huntingbusinessmarketing.com.
Permissions beyond the scope of this license may be available at http://huntingbusinessmarketing.com.