Dry Creek Goose Camp | Business Strategy

“It’s basically just me putting hunters on the birds. And people are satisfied with that.” Rick of Dry Creek Goose Camp

Dry Creek Goose Camp Hunting

Dry Creek Goose Camp

Rick Ruzzamenti (@RickyBuck) of Dry Creek Goose Camp approached me in the Summer of 2009 about doing some research for his business.

I put together a Personalized Marketing Report that included research on competition, outdoor networks, directory listings, advertising, and some thoughts on how Rick could utilize video to grow connections on his Website while building bookings for hunts.

Rick said the research in the report served as a guide for his business and Web strategies in 2009. He says that he still references the report for guidance today.

I spoke with Rick recently and he was very pleased with the 2009 season at Dry Creek Goose Camp. He has posted videos from the 2009 hunt on his site – Dry Creek Duck and Geese Hunting Videos 2009. These videos are great for showing potential clients the success they could be having at Dry Creek.

Rick said that his business model allows him to price lower than surrounding competition in Canada as he operates the camp on his own. He does a majority of the work by scouting fields and putting his client hunters in the right areas with the highest potential for seeing waterfowl and getting shot opportunities.

The hunters that come to Dry Creek are often seasoned hunters and like the freedom Rick provides them to hunt. They find more satisfaction with their hunt this way.

Rick also takes new hunters up to the camp. He said that first time hunters seem to love the wide open spaces up in Canada and always go away with a smile on their face and a head full of memories.

For more information on booking hunts with Dry Creek Goose camp – Hunt Dry Creek Duck and Goose Camp.

Rick didn’t get any business via hunting directories in 2009, but he’s hopeful that his growing online stature and great referral and repeat business will grow his client base in 2010. He’s also confident in sticking with his directory and advertising partners for the foreseeable future as they work to get conversions for Dry Creek.

Rick’s Business Buddies

Rick wanted to thank a number of people who helped make Dry Creek Goose Camp a success in 2009:

Simon’s Taxidermy

They have done taxidermy services with Rick for years and the work is done with quality and on time.

WindWhacker Decoys

These decoys allowed Rick and his client hunters to bring in some top waterfowl for harvest this season.

Kevin Gross – Hunting with the Pros

Kevin brought his great reputation and popular show to Dry Creek and had a successful hunt.

Tim Grounds – Championship Calls

Tim came up with Kevin Gross and together the two were able to harvest some great honkers. Tim is one of the best goose callers in the world.

A Great Buck for RickyBuck

Rick also wanted to thank Robert Hoague of Bowhunting.net for taking him on a great hunt in Ohio in the fall.

Read the story of the hunt – Twitter’s Rickybuck Brings In An Ohio Buck

A Successful Partnership

By many measures, it was a successful year for Rick and for Dry Creek Goose Camp.

I wish Rick the best of luck in 2010 and look forward to a continuing business relationship.

For more information on Rick and Dry Creek Goose Camp –Duck and Goose Hunting in Alberta, Canada

For more information on Marketing Reports and other HBM Services – Hunting Business Marketing Services

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Dayne Shuda

I'm a blogger and hunting enthusiast. Follow me on Twitter.