Offline and online branding no longer need to be separate in your marketing plans. Combine all your marketing efforts to create a complete experience that adds maximum value for your customers. Find where your customers are spending their time and continue reaching out to them through the channels you’ve identified. When sponsoring a contest, make sure to add your online information with them so they can join your networks. If someone is using Facebook and they’re a catalog customer of yours they are likely to want to become a fan of yours. This increases your clout on all networks and increases…

After seeing a video with Todd Birkholz of The Outdoor Channel and Chris Burget of Bulls and Beavers I became interested in what the newly redesigned Outdoor Channel Website was offering. I checked out the site and saw a lot of features to be valuable to visitors. There is a ton of great video content (as expected) on the site and the layout of the site’s elements is simple and easy to navigate. It’s a great site for those who love the outdoors…

There hasn’t been a collection of great photos in a while on HBM so I thought it was time to search the Creative Commons photo collection on Flickr. There have been a few screen shot posts on HBM recently with amazing Website designs, but sometimes it’s remarkable photography that can set a site apart from the rest and make visitors take notice. Let’s take a look…

The competition for the attention of hunters is heating up online and some folks are using quality hunting picture galleries to attract attention away from the competition. My personal favorites tend to be the galleries that are easy on the eyes, easy to navigate and the ones that have the best photos of trophy game. My favorite type of hunting is bowhunting for whitetails so I always love seeing great photos related to this hunting niche. Here are the best hunting picture galleries…

I’ve been a reader of Field & Stream for quite some time. I’ve learned much from their annual articles about whitetail deer hunting and still look forward to their expert reviews on the latest in hunting gear. One of the reasons for the success of the Field & Stream Website I have to believe is their photo gallery. I subscribe to the Field & Stream Newsletter and it seems they are always including remarkable photographs from the outdoors. These photos are often reader-submitted, which is great…

If you’ve ever been curious about what’s behind the secret walls of Hunting Business Marketing then here is your chance to take a peek and get inside.

Here is a chance for you to work with a marketing professional to develop a strategic plan for your blog and/or business. A Personalized Marketing Report from HBM will assess your company goals and build out short-term and long-term strategies that will lead you to success.

As 2009 ends, I thought I’d list the Top 50 Hunting Blog Posts from the past year. These posts were all successful in attracting readers and comments while adding value to the online hunting world. Enjoy.

Google Commerce was rolled out with Birkenstock and it seems to be a big step for companies with a focus on ecommerce. The step may not be directly related to Google Commerce Search, but the trend that Google Commerce Search addresses is certainly important for businesses with an ecommerce presence as well as for companies with any Web presence.

As you’ll see, some of these videos have all the successful elements of the viral video formula while others are missing some of the pieces. Let’s take a look at 50 viral videos…

Hunting business owners often ask me what I think about the future of online hunting video and the role it plays for business owners. Video, as it’s always been, will play a major role in the connection between business and customer.

Online hunting directories are like the hard copy of the yellow page ad book you may still receive on your door step every year. However, most online hunting business directories offer much more quality exposure and branding for quite a bit less money than your average yellow page classified…

Part of the process for Commenting and Receive a Copy of Hunting Business Marketing | The Book was to leave your frustration in the comments. The comments you left were great and I think we’re going to get some great blog posts as a result. Let’s address these two frustrations with a two-part series starting with increasing traffic. Stay tuned for the follow up…

I was thinking about this suggestion while I was riding in my truck one morning. I usually listen to the local country music radio station and just then they were interviewing a rising country music singer who said, “You’re listening to today’s best country, today’s WAXX 104.5 FM”. After the singer said this, they station played the singer’s latest hit single and I thought to myself that doing guest spots and reaching out to the audiences of others is exactly how rising country music singers expand their audience and increase their own stature. Let’s take a look at the strategy…

Hunting business leaders and outdoor bloggers seem to be enjoying Hunting Business Marketing | The Book. There was also a lot of participation on Twitter involving a book giveaway as well as retweeting of the book. For this reason I thought it would be fun to do some reader participation with the book in a blog post.