And why they are remarkable
I thought it’d be interesting to put together a few of the remarkable posts written by hunting bloggers. I write quite a bit about my thoughts on various topics on the Web and how they affect hunting businesses, but I realize that sometimes it’s more beneficial for you if I look at actual examples rather than just giving information.
I asked each blogger highlighted in this post to send me their top posts as measured by traffic, comments, conversation or other significant impact. The response to my emails was surprising. All were enthusiastic about participating and for this I thank you!
I decided to turn this into a series to give enough focus on each post and why I think it may be remarkable.
Please provide your thoughts and insight in the comments or share them on your own blog and include a link to your post in the comments.
Hopefully by looking at some truly remarkable posts we can learn how to make our own blog posts truly remarkable for ourselves and our hunting businesses.
These are in no particular order
In The Heart of the City of Boise…
Blog/Website: Base Camp Legends
Original Post: In the Heart of the City of Boise
Author: Benji Sorenson
Benji wrote a passionate piece about the river that runs through the middle of Boise, ID. It’s your basic outdoor hunting/fishing story…so what set it apart and made it remarkable?
Here are a few things I take from this post:
The first thing a reader does when they come to a blog post (after they have been intrigued by the title) is to scan the entire post for images, headings, and comments. So it’s most important for your blog to have stunning qualities that catch the eye of your reader. Quality photos, whether they’re your own or from a source such as Flickr Creative Commons, add so much value and visual importance to posts. It’s something easy to add to your blog posts that really adds value and depth to your writing.
Benji took some really wonderful photos for this post. As Terry in the comments of the post said, “The first photo of the geese looks like a painting…” It truly does.
“I tied on an Egg Sucking Leach (I love Steelhead Fly names) and some split shot to get it down deep and wore out my arm working a very good looking, deep hole. I only had a couple hours to fish before I needed to get over to the Stadium and reserve some seats in the General Admission section for the Boise State football game for our group.”
Is it just me or is this some truly remarkable descriptive language?
Benji brings the reader right to the fishing stream with him. This type of language only comes from true passion and a real talent for words.
One of the hardest things for a writer to do is to put themselves and their feelings on the line in their writing. The paradox is that people relate the most to that which is most personal. People like to know that others have similar passions, thoughts, and views. People have a natural need to connect with others. By putting his love of fishing out for the world to see, Benji was able to relate to the readers of the Base Camp Legends blog.
Don’t be afraid to write about what is most endearing to you. You’ll find benefit from the connections you’ll make with your readers. And it will be beneficial for them as well as they’ll gain a connection and insight into their own lives.
It’s hard to argue with the fact that Benji is a true outdoorsman. He loves fishing not simply for the act of catching fish. He truly loves the outdoors and loves sharing his experiences with readers who share the same genuine passion. Genuine people who share their experiences with others are endearing to like-minded individuals.
You can’t fake passion. People will pick up on it in a heartbeat.
Follow Benji’s example and write about what you love.
As I mentioned earlier, Benji’s expedition to the river in Boise is a relatable experience for people who share the passion of fly fishing (especially those in the Boise area). Think of the friends and buddies you have who you enjoy fishing and hunting with. Those people relate to your experiences. And they aren’t the only ones. Touching on my previous point, people connect with passion and when you possess the ability to communicate their passions in a relatable way, people will feel drawn to your presence.
Creating pull for you and your knowledge is adds value to online content.
If you read Benji’s post for yourself it’s easy to see that he has talent for creative writing. This post is a great example of true passion successfully communicated to an audience thirsty for knowledge and connection. Stay true to your passions and write with the purpose of adding value to your readers. This is the path to success for outdoor blogging and hunting business success. It always has been and always will be. And throw in a few great images and photos and you’re on your way to Web success.
The Truth About Wolves
Blog/Website: Base Camp Legends
Original Post: The Truth About Wolves
Author: Tom Sorenson
This post surprised me a little at first. The post is short, yet it’s to the point and well written. Tom gives his thoughts on the topic and lets the readers comment as well. This remarkable post is intriguing.
Touching on the politics of hunting, fishing and the outdoors is definitely the Pandora’s Box of owning a hunting business or blog. As Tom wisely mentions in his posts, “I don’t like to get political or even veer away from the story telling on this blog…” This is a smart approach for businesses because today (for better or worse) consumers are manipulated and sensitive to politics.
Side note: Diverting from Tom’s wise move, I’ll say I believe fully in private property rights and believe government ownership (confiscation?) of land, even in their attempt to fully manage property, has been one of the biggest failures of American history as well as one of the biggest threats to the outdoors.
I know I’ll get some heat for that statement. I might have to open up a new thread.
In an attempt to save myself: I love hunting, support hunters, and support outdoor activities.
This is a nice lede to Tom’s post…
The best writers in history have always had the ability (or eagerness) to delve into the controversial topics of their passions. From Shakespeare to Britany Spears, writers (she doesn’t write does she – why am I mentioning her?) have who touch on the controversial subjects are always able to spark conversation. The conversational exchanges are not always positive because people tend to think they’re right (see my statement above). In any case, the significance of a writer pulling controversial topics to the forefront of discussion is remarkable. People want to discuss these topics. Providing fuel to an already lit fire is a great way to generate remarkable posts. But beware – you’ll likely take some criticism of your worldviews.
You’ll see this heading in a lot of my analysis. You can tell from this post that the topic deeply affects Tom. When events hit home for us they become important and real. For example, unemployment numbers don’t register with us until businesses local to us start laying off – even deeper; start laying off our friends and family.
The same is true for anything we are passionate about – including hunting, the outdoors, and conservation.
When you write about events affecting that which you love, in this case the wildlife you pursue and hunt, you write passionately and it reaches people.
Again, just like inspiring photos, videos, either homemade or shared, are wonderful additions to any blog post. Don’t be afraid to add visuals to your blog posts to make them remarkable. People are visual learners as much as they are textual learners.
The video in Tom’s post is a great piece of content to expand upon, which Tom has done effectively. This post is a twist on the use of visuals in bogs. You can expand on the visuals of others by adding your insight into the content involved in the visual or you can add your own visual to the visual you’re expanding upon (confusing?).
The bottom line: visuals reach people with similar world views. Use visuals to forge connections.
In this example, Tom used a video from You Tube. This is an example of expanding on information that was meant to be shared. Sharing and expanding on content is one of the best ways to increase your connection with your audience and the audience of the original content creator. This is how the connections on the Web grow.
If you noticed the comments in this post, the topic generated some conversation. Tom did a wonderful job of leaving the topic open for discussion. This, believe it or not, is difficult for bloggers to do (myself especially). Writers typically have opinions about every subject and they find it difficult to leave posts open-ended for discussion. Tom does a great job of restraint on this post and even opens it up for conversation in his forum. He lets his readers take over the topic and expand with their own thoughts. He gives his opinion where appropriate, but for the most part, he simply presented a topic and let the readers take ownership.
Some of our natural tendencies are often what hold us back as writers and bloggers, from writing remarkable blog posts. Only when we let go of our preconceived notions about the world do we create our best content.
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